Michael Lima
Cofounder and Principal
Born in England and raised in the Bay Area, Michael began his professional journey as an Industrial Designer. While exploring the intricacies of ergonomics in the automotive and medical industries, his interest in furniture design began to grow. This fascination eventually led him to the contract furniture industry, where he gained valuable experience on the dealership side in Northern California and the Bay Area.
Michael’s passion for design, coupled with his dedication to helping people, drives his work at P.LAD Group. He brings a unique perspective and a deep commitment to creating solutions that enhance both form and function.
Outside of work, Michael enjoys life in the Bay Area with his wife, Monica, and their beloved feline companions, Izzy and Franklin. Oh, did we say two cats? We meant six!
Monica Lima
Cofounder and Chief Operating Officer
Monica thrives on the challenge of building the operational backbone of an organization and fostering the partnerships required for lasting success. Her approach emphasizes collaboration and prioritizing the human element, which has been instrumental in her accomplishments.
One of Monica’s most notable achievements was her work at Collaborative Solutions, a Workday partner, where her contributions played a key role in the company’s acquisition by Cognizant Technologies in 2020.
When she’s not working, Monica enjoys spending quality time with her six fur babies and staying active through Orangetheory Fitness. Her dedication to both personal and professional growth reflects her well-rounded and dynamic approach to life.
Eric Zhao
Sales Coordinator
Born in Zhengzhou, China, and now residing in Brentwood, CA, Eric brings a diverse and dynamic background to P.LAD Group. His journey includes serving as a police officer in San Jose and being a proud member of the U.S. National Guard, experiences that shaped his discipline, commitment, and ability to connect with people from all walks of life.
Eric’s passion for customer service was sparked during his time as an Uber driver in Los Angeles, where he learned the art of building genuine connections and ensuring client satisfaction. This passion now fuels his work as a Sales Coordinator, where he excels at supporting our partners and ensuring seamless communication.
In his free time, Eric loves exploring the Bay Area’s vibrant food scene, discovering new restaurants, and immersing himself in the region’s rich culture. His blend of service-oriented skills and love for community makes him a valued member of our team.